Super Bowl 2026: 10 Things Fortune 100 Brands Should Know About the NIL Revolution
The marketing landscape for Super Bowl 2026 has undergone a fundamental transformation. What was once a playground reserved strictly for professional athletes and high-production celebrity cameos has evolved into a sophisticated, multi-tiered ecosystem powered by the Name, Image, and Likeness (NIL) revolution. For Fortune 100 brands, the shift from "Wild West" experimentation to a highly…




